Creating the
foundations
for success
Building Success with Amazon
At MinsterFB, we have a tried and tested approach to
grow your sales on Amazon.
It all starts with the foundations: making sure that your
business model and pricing strategy are designed
for long-term success.
Once those basics are in place, we’ll work with you to
make sure the process runs smoothly from product
supply to payment. For Vendors, that might
include reporting on your order fill rates,
whilst for Sellers, we will keep you updated
with information on your inventory and
support with order management.
A process
you can trust
Optimising listings on Amazon
Our specialist catalogue team will advise you on the most
effective way to present your listings, whether you’re
introducing new products or promoting existing ones.
We follow best practice throughout the process, optimising
keywords, titles, selling points and images,and enhancing
your listings with prioritised brand messages through
A+, Brand Stories and Brand Stores.
Our client dashboards enable you to see at a glance
how your live listings match to the intended titles
and images etc, giving visibility into our content
management.
Together, these elements combine to deliver
great visibility and conversion rates for
your products.
Increasing
Visibility
Amazon Advertising for growth
With the foundations in place, the next step is to drive traffic
to your optimised listings through Amazon advertising.
We start with Sponsored Ads, a pay-per-click advertising
platform that directs shoppers straight to your product
listings. If you’re new to Amazon advertising, you
may be pleasantly surprised by the measurability
and cost-effectiveness of this approach.
Once we’ve established some performance
benchmarks, we’ll explore the potential role of
Amazon’s programmatic DSP advertising in your
growth strategy. This sophisticated tool can add
reach and precision targeting, while also
providing deep shopper insights via
Amazon Marketing Cloud (AMC)
clean room analytics.
Maximising
Growth
Tailored Promotion on Amazon
With advertising driving traffic to your Amazon listings, your
Account Manager will put together a tailored promotional
plan designed to accelerate trial and growth even further,
testing, evaluating and learning as we go.
Once we’re satisfied that we’re pulling all possible
levers for growth across your accounts, we’ll explore
other options, like new channels or international
expansion. We provide support in 16 markets
across Europe, North America, Asia Pacific
and the Middle East, and have all the expertise
required to adjust messaging as needed
to make sure your plan is fully optimised.
Continued
Support
On track with Amazon analytics
Each month, we review progress with you, sharing
reporting and analytics across all stages
of the process.
Our account management, content optimisation,
advertising and data analytics teams are all
involved, dealing with any changes and
challenges, and highlighting feedback,
reviews and other opportunities that will
continue to grow your sales on Amazon.
Winning
Together
Many of our customers have worked with us for
years because they recognise it’s not just about
our technical expertise. It’s about our culture
– the drive to succeed on your behalf and
to do it in a way that ensures that
everyone’s happy.
For pricing, please either book a discovery
call using the button on this page, or navigate
to the ‘Next Steps’ page where you can
provide more context for us to price
the service for you.
