Amazon’s automated ad targeting has its place, but over-reliance on this tool can lead to poor results and disappointed advertisers.
Resources
Amazon and the unexpected #1 brands
Amazon Promotions – 6 key things everyone should know!
Do you struggle to undetstand Amazon’s promotion options? You’re not alone. We are often asked by our clients whether they should bother to promote and if they do what’s the best approach. Here are our top tips.
Amazon Commercial Account Security Pitfalls
What to do now, in order to ensure that you will retain access to your Amazon account if you have a change of personnel or a change of phone.
Guide to Amazon chargebacks and infractions
In Operations Director Tim O’Grady’s guide to Amazon chargebacks and infractions, he demystifies all the different charges that may be levied on your Vendor or Seller Central Account
How to close down your Amazon vendor or seller account
Want to close down your Amazon account? We understand. Trading with Amazon can be complex, and depending on how you are set up, it can also be expensive. However, Amazon is also providing an opportunity for rapid growth for businesses of all shapes and sizes that can be thrilling to experience.