Ad attributed sales on Amazon are measured at Brand Halo level. This means the product sold may not be the same as the product advertised. Here’s why that matters…
Resources
A quick guide to amazon advertising
Understanding Ad Attributed Sales
client survey 2023
We asked our clients what they thought of our Amazon agency service and they told us!
Amazon Vendor Account Trading Structure
As Amazon Vendor businesses grow they are able to access different levels of Amazon contact. This explainer video takes you through the evolution of the Vendor program.
Measuring what matters in Amazon Advertising
amazon listings key terms
When you begin working on Amazon it can feel like learning a new language. Here’s our quick guide to the key Amazon terms that you need to know to manage your listings.
Amazon Finance Terms
Your quick guide to the key terms you’ll need to understand when dealing with Amazon chargebacks and invoicing
Common amazon terms
These are the common terms you’ll need to understand as you start to work with Amazon
Seller, Vendor and Hybrid accounts
The very first consideration for someone trading through Amazon is what trading model is preferable. This is our guide to Vendor, Seller and Hybrid accounts.